Problem Statement
The luxury watch market suffers from fragmented provenance records, fraud risk, and inefficient collaboration between stakeholders — brands, customers, auction houses, insurance providers, and service partners. No single trusted platform connected all of them with verifiable, tamper-proof asset history.
Proposed Solution & Architecture
- Proprietary TimeVault Token (TVT) system with private ledger — immutable provenance tracking without external blockchain dependency
- QR code-based physical-digital asset linking — every watch tied to a cryptographically secured digital record
- KYC-enforced onboarding — user identity verified before vault access is granted
- Role-based access for all stakeholder types: customers, brands, auction houses, insurance providers, service partners
- Lightweight leasing management and Lost/Stolen Watch Registry integration
- Serverless architecture scaling to multiple brands and thousands of users without infrastructure changes
AWS Services & Technologies
AWS LambdaAmazon DynamoDBAmazon API GatewayAmazon CognitoAmazon CloudFrontAmazon S3AWS KMSAWS IAMAmazon EventBridge
What We Delivered
- Built the serverless backend for all core Phase 1 workflows — user onboarding with KYC, asset registration, tokenisation, QR code generation, and ownership transfers.
- Implemented the proprietary TVT (TimeVault Token) system with private ledger architecture for immutable, tamper-proof asset lifecycle logging.
- Designed and built QR code generation and verification system linking physical watches to their digital vault records.
- Built multi-stakeholder access control — role-scoped permissions for every stakeholder type with MFA for sensitive operations.
- Integrated insurance policy linking, provenance tracking, and Lost/Stolen Watch Registry into the asset lifecycle.
- Built the frontend application on globally distributed hosting with real-time API integration for seamless asset management across the full lifecycle.
Outcomes & Success Metrics
- Full Phase 1 feature delivery: KYC onboarding, role-based vault management, asset registration and tokenisation, QR verification, provenance tracking, and insurance policy linking — all operational.
- Immutable provenance tracking live — every asset lifecycle event logged with tamper-proof cryptographic record.
- KYC-gated vault access operational — verified identity required before any asset record is created or transferred.
- Multi-tenant architecture validated — ready for brand expansion and growing asset volumes.
- Platform positioned for AWS Marketplace distribution and ISV programme enrolment.